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Ride Better
Ride Better
Elevate your ride with our proven process to create the ultimate connection between body and bike.
Almost all injuries in cycling come from overuse. We make around 10,000 pedal strokes an hour. Let’s make sure they are the best pedal strokes you can make and you’re not setting yourself up for long term injury.
It’s frustrating when you know you can train hard, work hard, but you never quite reach the potential you know you can. Time to find out what is holding you back, bike, body or something else?
The modern affliction: with so much information at your finger tips it’s difficult to know what will really make a difference for you. Our expertise & years of experience can finally connect the dots.
Know how to achieve the results you know you can
Overcome the niggles & frustrations currently holding you back
Understand the real formula for long term, consistent results
Ride faster & further than ever. Knowledge is power!
Have the certainty & confidence to commit to your riding goals
Cut through the mis-information & find out what really works for YOU
COLIN NORRIS
Pro Triathlete, 70.3 podium
8 hrs 8 min Ironman Israel
GREG DIVALL
World Sprint Championships Silver Individual & Team
FRAN BROWN
Toyko & Paris Paralympian
Para Cycling World Champion
– Nick King, Jan 2025
Hi, I’m Wei, an IBFI & Torke certified, independent bike fitter. Over the last 15 years, together with my team, I’ve been helping cyclists and triathletes navigate the complexity of bike fit so they can ride at their best!
Our team have ridden everything from Ironman, downhill, cyclocross, crits, 24 hour mountain bikes races and even won a top spot at the Cargo Bike Urban Hill Climb Championship 😉
Our many years of riding mean we can relate to your situation and having fitted thousands of riders, we can be guaranteed to find the best solutions for your riding goals.
Find your path to building strength, mobility & health and achieve long term results. Here are just some of the reasons to partner with us on your bike fitting journey.
300+ 5 Star Google Reviews.
The top rate bike fitter in London.
Your success is our priority. Follow our process and we guarantee you will improve.
Tap into the combined knowledge & experience of our team, earned over 3000+ fits.
Access unrivalled facilities in central London & Silverstone
Luke talks to us about the support he got from us and how bike fitting has completely transformed his riding experience.
Below is a list (but not exhaustive) of everything you can expect to be covered in a 4 hour session with us.
Unrestricted by the confines of your bike, we can find the ideal position for you, then map it to your bike.
Measure pedalling smoothness, dead spots and identify areas of imbalance to improve your ride!
Access our library of over 150 different saddle models and borrow one for longer term testing.
Try before you buy. We will measure your feet, fit cleats and let you test ride your shoes before you commit.
In depth cleat positioning & foot optimisation with shims, wedges and customisable insoles.
We have the tools for you to explore every part of your cockpit, from different hoods to bar shapes.
Finally find your right saddle height. Understand how to choose saddle setback and angle.
Often overlooked, but getting your weight distribution right makes your bike feel like magic!
Access our extensive library of aerobar extensions, aero helmets & tap into our triathlon experience.
Final position fully recorded through a comprehensive report and shared through a personal Drive folder.
3D video analysis to fully understand & visualise your bike position. The camera never lies 😉
Comprehensive exploration to find the best crank length for your body and riding discipline.
I would absolutely recommend this service.
The bike fit i had with Wei transformed my riding position from one who has had hip surgery and shifts around on a saddle to one that is planted in the saddle amazing transformation.
Thank you so much!
– David Steel, Dec 2024
| Performance Fit | Performance Fit | |
| Pre-fit interview | ✔ | ✔ |
| Cleat positioning | ✔ | ✔ |
| Video analysis | ✔ | ✔ |
| Testing saddles & shoes | time permitting | ✔ |
| Dynamic fit on jig | ✔ | |
| Basic new component fitting e.g. stems, cleats | ✔ | ✔ |
| In-depth new component fitting e.g. saddle, bars, tape, aerobars | ✔ | |
| Position measured & recorded | ✔ | ✔ |
| Personal Google Drive folder | ✔ | ✔ |
| In-depth post-fit written report | ✔ | ✔ |
| Off-bike movement testing | ✔ | |
| Leomo movement sensor option | ✔ | |
| TT & aerobar positioning | time permitting | ✔ |
| Asymmetry analysis | ✔ | |
| Alignment with wedges | ✔ | |
| Leg length differential shims | ✔ | |
| Insole fitting and testing | ✔ | |
| FREE follow-up fit (Within 3 months of initial fit) | ✔ |
✔️Own your bike fit… You are in control of your fit. And we will help you make the best choices, for your goals, budget and ambition.
✔️This is personal… We treat every rider as an individual and provide a personalised solution. This is not a digitised, cookie cutter process.
✔️Done with integrity… Honesty is integral to achieving results. As your trusted partner, we tell you what you need to hear, not what you want to hear.
✔️More than just fitting… Our extensive network of physios, S&C trainers, coaches and movement specialists at your finger tips.
✔️Real world testing… We take a “coaching” approach to bike fit, where we can keep advising you based on your feedback from riding your bike in the real world. This way you can keep developing and improving over time.
The Ultra Distance Scholarship (UDS) was created in 2020 to help bring more diversity to the startline of a very niche and predominantly white sport; ultra distance cycling.
The UDS is a registered nonprofit and supports riders in a myriad of ways over the course of a year, in a training journey towards a prominent ultra cycling race.
We are super grateful to have been involved with the scholarship from the very beginning. We’ve fitted and designed the scholars’ custom geometry bikes each year, as well as providing them on-going support as they have trained for the most challenging ride to date.
Looking forward to the next one, onwards!
★★★★★
On the recommendation of Brixton cycling club members I booked a bike fit with Matt. I had not quite expected how thorough and illuminating the 4 hours would be. Matt has continued to engage with me over saddle and seat post lay back options to accommodate me and the bike frame. Very highly recommended!
Robert Dynowski
Sept 2023
★★★★★
Amazing. I have been riding road bikes as fast as I can for over a decade. Despite that, the session with Matt was a revelation. If you are looking for “free watts” *and* a more comfortable ride, whatever kind of machine you ride, you will find both here. I am just kicking myself I did not do this a few years ago. Thanks to the Foundation team!
Chris Tackaberry
Aug 2023
★★★★★
I’ve had the pleasure of having an ongoing bike fitting service from Foundation Fit since November 2022. I was free to ask Wei any questions over email and every reply was comprehensive and helpful. Wei ultimately helped me with my cleat position that solved my knee issue and answered any worries I had about potentially fitting aerobars.
Jade Lau
July 2023
It is natural to think ‘Will this really work for me?’.
Our track record with thousands of riders proves that if you work hard and commit, you will achieve remarkable results too.
But if you are still unsure, here are some of the biggest self-imposed barriers our successful clients overcame to start their bike fit with us.
It’s so common for riders to think that they need to be a professional athlete to benefit from a bike fit. This couldn’t be further from the truth. 99.9% of our bike fits are done with amateur riders. Anyone who values their riding and rides their bike regularly can benefit from a fit. You make around 10,000 pedal strokes an hour. Would you rather repeat 10,000 good pedal strokes, or 10,000 poor ones? No brainer right?
We are different. Our whole fitting ethos centres around providing as much knowledge as we can to our riders, so you can truly understand why certain choices will work for you and others won’t. The more you know, the better decisions you can make, for you! There is no ‘secret sauce’ we are hiding, just honest, education and guidance. Our track record backs this up!
How much does your bike cost? How much do your wheels cost? How much does your cycling wardrobe cost? Yes, cycling can be expensive, but a bike fit is the best value investment you can make for your long term health and riding. It will last you years, it will enable you to travel thousands of kilometres, it will help you become stronger, fitter and stave off injuries. And you can transfer it from bike to bike. Bike fitting is not sexy and it is not easy. It requires time, hard work and commitment. But the rewards are ten-fold. Remember, nothing really worth doing is easy!
Cycling is a low impact, repetitive sport, conducted upon the most efficient form of transport known to man. This means you can get away with repeating poor movement patterns for years and your body will easily find a way to absorb that additional poor movement stress. Some bodies are better at dealing with that additional stress than others.
But the more stress you load onto your body, at some point it is going to catch up with you. Trust me, I’ve been there myself and part of the reason why I became a bike fitter. The other constant that you should be aware of is that our bodies change. You body is not the same as it was 5 years ago! Bike positions should change to match your body, your mobility, your abilities and your current riding goals.
If you need help figuring this out, seek advice from an expert, come get a bike fit.
We know that our processes and methods work because it has been proven across 1000s of cyclists. However it does take two to tango when it comes to bike fit. Good results can only be achieved if both fitter and rider are willing to work at a problem and explore all potential solutions together. This is why we describe our fit process as a partnership.
Bike fitting is not a simple magic bullet or a prescription. But if you’re willing to be open minded, come with a learning mindset, work hard and take control of your fit, great things can happen! But if you’re having doubts or still have any questions on your mind, you need to answer these before you commit to a fit. Email us anytime: info@foundation.fit or call Wei on +44(0)7891 063 994
It might sound obvious but the key difference is in the time. If you are a committed athlete and you really want to get into the nitty gritty of how to get the best from yourself, then 4 hours gives us enough time to really understand your riding aspirations, fully explore all the variables on the bike, provide an insight into your biomechanics on & off the bike and put together a long term plan for improvement.
We also include a FREE 2 hour follow-up session (worth £200!) with our Performance session as we understand that bodies take time to adapt and train into new positions. This gives us the opportunity to keep improving your position as you develop and become a better cyclist!
We understand that not all cyclists are motivated or ready to commit to investing in a Performance Fit which is why we offer the 2 hour session. The 2 hour session will still allow us to make the best of what you have, but this might not be “ideal”.
But the 4 hour session offers much better overall VALUE. Investing more in the present means better results in the future.
Whatever you do make sure you get a fit of some kind or you’ll be working harder than need to!
🔥 Committed Cyclists… We understand you value your riding, health & fitness. This is the in-depth service for riders who really want to understand how they can be the best version of themselves.
🔥 Injury Prevention… Catch injuries before they flareup. We treat every rider as an individual and provide a personalised solution. This is not a digitised, cookie cutter process.
🔥 Unlocking Performance… As well as being able access all the latest gear & equipment, honesty is integral to achieving results. As your trusted partner, we tell you what you need to hear, not what you want to hear.
🔥 Owning Your Fit… You are in control of your fit. And we will help you make the best choices, for your goals, budget and ambition.
🔥 Understanding Your Body… Our performance is only as good as what our engine (your body) can handle. Could you actually find more performance in improving your strength & mobility? Access our extensive network of physios, S&C trainers, coaches and movement specialists.
🔥 Becoming the Best… We take a long term “coaching” approach to bike fit, where we can keep advising you based on your feedback from riding your bike in the real world. This way you can keep developing and improving. We’re here for you for the long run!
If you’re ready to put in the work to be the best you can be, our team is ready to take you on that journey. Ride faster, further and free from injury!
“I recently had a bike fit with Mat, and the experience was outstanding. I had countless questions about my body position and how it affects my performance, and he patiently answered each one, giving me a clearer understanding of how my body interacts with the bike. I really appreciated his attention to detail, patience and professionalism.
The bike fit report exceeded my expectations – it was comprehensive and meticulously written, including all the necessary measurements, suggested component changes, and links to exercises that will help improve my power and endurance. I left with a much better awareness of what I need to work on.“
– Eugene Luis, Oct 2024
